Whole Foods Co-Founder John Mackey Talks His New Health and Wellness Venture, What He’d Tell His 24-Year-Old Self, and the 2 Types of Entrepreneurs
Natural and organic pioneer aims to transform health care like Whole Foods transformed grocery
Company announces expansion of virtual health offerings and first flagship location
AUSTIN, Texas (July 26, 2023)—Love.Life, an integrated health and wellness company, is proud to announce the launch of its groundbreaking virtual health optimization programs and plans for its first flagship location slated to open in the summer of 2024. Love.Life provides a one-stop immersive health experience by combining nourishing food, evolved medical care, and cutting-edge wellness therapies.
The company’s new optimization programs provide patient-centric medical care that is outcome-driven, personalized, and dedicated to addressing all aspects of an individual’s health. With licensed physicians practicing telehealth nationwide, Love.Life empowers individuals to proactively improve their health by focusing on the root causes of chronic diseases and offering comprehensive solutions.
“Love.Life aims to transform the lives of millions of people,” stated CEO and co-creator John Mackey. “The conventional medical system is fundamentally flawed, focusing on managing diseases and treating symptoms rather than prevention and finding the root cause. Studies show that 80% of chronic diseases can be prevented and reversed through diet and lifestyle changes, which are the focus of Love.Life’s philosophy and are rarely included in conventional treatment plans.”
Love.Life’s medically supervised virtual programs far exceed the limitations of standard bloodwork testing, acute care models and transactional doctor-patient relationships of the conventional healthcare system. Through comprehensive testing and health assessments, individuals work in partnership with doctors to establish their true baseline health. This detailed information forms the basis of a customized, actionable plan that addresses both health risks and opportunities. Love.Life’s virtual optimization programs offer a supportive environment, educational resources, and access to health and wellness coaching to facilitate the implementation, measurement, and sustainability of healthy habits.
“With grocery, we made natural and organic products mainstream, and Love.Life is going to play a similar role in the health and wellness industry. We’re ready to support and empower millions in optimizing their health potential, proving that genes are not destiny,” said Mackey.
“Health is highly personal, so it can be frustrating when you don’t feel heard by your doctor or you leave the appointment feeling confused about test results and treatment options,” said Dr. Brian Asbill, chief health officer, Love.Life. “The physicians at Love.Life evaluate all aspects of health to create highly personalized plans with—not for—patients. Whether you are seeking preventative care for overall wellness, struggle with an existing condition or have not been able to pinpoint the root cause of a health issue, we want to offer a single source of clear, trusted, evidence-based care for patients.”
Love.Life’s board-certified physicians practice “lifestyle medicine” as the foundation of care and are guided by the philosophies of integrative and functional medicine. An emerging evidence-based field, lifestyle medicine evaluates various aspects of an individual’s lifestyle, such as nutrition, movement, sleep, stress, and social connection, to provide a holistic view of health. The goal is to help people lead long, healthy, and vibrant lives by improving both lifespan and health span.
Love.Life’s virtual health optimization programs are available to individuals across all 50 states and internationally, with three membership programs designed to support a range of health goals. The Healthy Lifestyle Program offers an entry-level option for individuals seeking to jump-start their well-being and proactively maintain their health. It includes an assessment phase of two 30-minute appointments with a physician with a recommended set of labs to assess the individual’s baseline cardiovascular and metabolic health as well as key nutrient and vitamin levels. Group health and wellness coaching, educational content and quarterly follow-up doctor appointments are also included.
The Longevity Program provides intensive, specialized care for specific health goals, including chronic disease reversal and proactive preventative care for optimization and wellness. Under this program, patients receive:
- A more intensive assessment phase of 60-minute introductory doctor appointments, a detailed set of included labs, and tests to establish an individual’s baseline of health.
- Monthly 1:1 health and wellness coaching with unlimited messaging and at least one physician appointment quarterly.
- Access to practical tools and exclusive educational content and advanced specialized assessments such as biological age, microbiome, continuous glucose monitoring, and body composition.
For the most comprehensive health and wellness care and more testing with assessments ranging from epigenetics and microbiome to cardiovascular and cancer screenings, the company also offers the Concierge Program.
As part of its commitment to revolutionizing health care, Love.Life has also acquired Mastering Diabetes, an established online coaching and education platform known for permanently reversing insulin resistance using food as medicine. This strategic acquisition complements the company’s medically supervised care and enhances Love.Life’s ability to provide evidence-based guidance and coaching services to combat various health conditions. The company recently launched Mastering Weight Loss and will continue to add specialized private and group coaching programs under its Mastering Programs service in the future. Cyrus Khambatta, Ph.D. in Nutritional Biochemistry, and Robby Barbaro, MPH, co-founders of Mastering Diabetes, are now members of Love.Life’s executive team and lead the development of the company’s coaching services.
In addition to its virtual offerings, Love.Life’s commitment to providing comprehensive care includes physical locations offering medical care, fitness and wellness therapies, and healthy food under one roof. It’s first flagship location, a 45,000-square foot space in El Segundo, California, will launch in 2024, offering a fully integrated health experience. Love.Life’s health-forward restaurant in Culver City is already open and will launch evidence-based meal prescription plans for specific health conditions once the adjacent medical and wellness components of the brand open. The company also operates Love Life Cafe in Miami love.life/restaurant/miami, which opened its new location in February 2023 with expanded seating, a bar, and new menu items.
To learn more about Love.Life’s innovative medical programs or to book an appointment with a licensed physician, visit love.life/telehealth/healthprograms. For more information about Love.Life’s Mastering Programs, including Mastering Diabetes and Mastering Weight Loss, please love.life/masteringprograms.
Love.Life is an integrated health and wellness company that makes lasting health and vitality attainable. The company unites the power of nourishing food, holistic medical care and precision wellness therapies to promote healing, optimization, longevity and community. The company was co-founded in 2020 by Whole Foods Market co-founder and former CEO, John Mackey; Walter Robb, former co-CEO of Whole Foods; and Betsy Foster, a former executive of the grocer. For more information, visit www.love.life.
Culinary craft and nutritional science converge to bring nourishing and delicious whole-food, plant-based cuisine to Culver City
AUSTIN, Texas, May 4, 2023—Love.Life is excited to announce the grand opening of its new restaurant on May 5 in Culver City, California. Located in Ivy Station at 8900 Venice Blvd
on the corner of Venice and National Blvd., the 100% plant-based restaurant is open daily for breakfast, lunch, and dinner from 7 a.m. to 10 p.m. It will be the first element of the Love.Life experience, which combines the power of nourishing food, holistic medical care and wellness therapies from around the world to make lasting health and vitality attainable. The medical and wellness offerings that complement the restaurant are slated to open in early 2024.
Love.Life was founded on the belief that food has the power to nourish, heal, and optimize the body. Its chefs and nutrition experts blend culinary craft and nutritional science to create nourishing and delicious cuisine that celebrates the freshness and flavor of whole foods while avoiding unnecessary oils, sodium and added sugar. Love.Life’s chefs aim to maximize the nutrient density and functional benefits of foods, and celebrate fresh, seasonal, and local ingredients.
“We want to create a different kind of plant-based restaurant that takes things a step further,” said Michael Robertson, president of the southern pacific region at Love.Life. “We’re focused on health and are fully transparent, so customers know exactly what they are ordering.”
By scanning a QR code on the menu, guests can see the full nutrition profile, functional benefits, and preparation methods for each dish, making it easy to order based on special diet, allergies, or personal preferences.
In partnership with Love.Life’s team of nutrition, medical, culinary genomic and human performance experts, Executive Chef Brooks McCarty created a menu that demonstrates his creativity and thoughtful pairing of ingredients to ensure the dishes featured are both nutritious and delicious. In addition to a made-in-house, 48-hour-cold-fermented, whole-wheat sourdough pizza program, menu highlights include:
- Chili-Roasted Whole Cauliflower: Heirloom Borlotti Bean Sofrito. Salsa Verde. Micro Cilantro.
- Pesto Pizza: Blistered Cherry Tomato. Cashew Farmer’s Cheese. Zucchini. Oil-Free Pesto. Wild Arugula.
- Thai Green Curry Bowl: Marinated Tofu. Gai Lan. Kabocha Squash. Shimeji Mushroom. Forbidden Rice. Cilantro. Mint. Thai Basil.
- Cashew Cream. Leek. Baby Kale. Asparagus. English Peas.
- Wynwood Salad: Local Lettuce. Baby Kale. Roasted Seasonal Vegetables. Plantain. Cherry Tomato. Persian Cucumber. Carrot. Chickpeas. Quinoa. Hempseed. Pepitas. Sunflower Parmesan. Avocado. Superfood Basil Dressing.
A portion of the menu is also dedicated to food that helps optimize well-being, reduce inflammation and promote vitality. These “Optimize” dishes are the most health-promoting items featured and are denoted with an icon on the menu. They contain foods that have been clinically proven to help treat and reverse chronic health conditions as part of a whole-foods, plant-based diet. Recipes for this category focus strictly on whole foods, do not contain added sugars, and limit sodium and calories that come from fat. Highlights include:
- Beet Tartare: Balsamic. Pickled Mustard Seed. Butter Lettuce.
- Tajine Bowl: Moroccan Chickpea + Sweet Potato Stew. Quinoa.
- Oyster Mushroom Carnitas Tacos: Purée Black Beans. Cabbage Slaw. Pico de Gallo. Salsa Verde. Radish.
- Green Garlic Pizza: Green Garlic Sauce. Cashew Farmer’s Cheese. Broccolini. Oyster Mushroom. Leek. Wild Arugula. Lemon.
- Shepherd’s Pie: Cauliflower–Yukon Gold Mash. Carrot. Celery. Onion. English Peas. Corn. Shiitake. Oyster Mushroom. Chive.
“I have been passionate about healthy eating since the inception of Whole Foods and believe the food we eat is the most powerful choice we can make when it comes to health,” said John Mackey, co-creator and CEO of Love.Life and co-founder of Whole Foods Market. “The portion of Love.Life’s menu that is dedicated to optimization is my personal favorite. Not only are these dishes super healthy and delicious they also contain foods that promote longevity and have the potential to improve the health of people who suffer from chronic health conditions.”
Love.Life believes food should shine in its purest state, which means no deep-frying, and added oils, sugar and salt are used sparingly. The restaurant has adopted Whole Foods Market’s standards, which prohibit the use of hydrogenated fats and 200-plus preservatives, flavors, colors and other ingredients commonly found in food.
In addition to full dinner and lunch service served daily from 11 a.m to 10 p.m., the restaurant’s coffee and juice bar opens at 7 a.m. and features a variety of coffees, fresh juices and wellness shots, and to-go breakfast items like overnight oats, warm breakfast sandwiches, homemade granola and acai bowls. Love.Life’s menu also features several dishes that are bestsellers at Love Life Cafe in Miami, a plant-based restaurant that the company acquired in 2021 to help accelerate the R&D work for its culinary program. This includes their award-winning veggie burger, delicious salads and smoothies like the Sunshine Spice and Almond Butter Bliss.
“We’re thrilled to open our doors to the Culver City community,” said Betsy Foster, co-creator and president of Love.Life. “We’ve created a dining experience that will feature a range of options from super nutritious dishes to craveable comfort food, so there’s something for everyone at Love.Life.”
Love.Life was co-founded in 2020 by John Mackey; Walter Robb, former co-CEO of Whole Foods; and Betsy Foster, a former executive of the grocer. In addition to the acquisition of the Miami-based restaurant, Love Life Cafe, the company also recently announced the acquisition of Plant Based TeleHealth, which offers lifestyle medical care virtually across the U.S. and internationally. The company has been rebranded as Love.Life Telehealth and will add to the robust suite of medical offerings that Love.Life will feature in its physical locations.
To view restaurant menus and hours of operation, or to learn more about the company’s culinary standards, please visit www.love.life/nourish.
Love.Life is an integrated health and wellness solution that makes lasting health and vitality attainable. The company unites the power of nourishing food, holistic medical care and precision wellness therapies to promote healing, optimization, vitality, and community. It was co-founded in 2020 by Whole Foods Market Co-founder and former CEO, John Mackey; Walter Robb, former co-CEO of Whole Foods; and Betsy Foster, a former executive of the grocer. For more information, visit www.love.life.
Plant Based TeleHealth rebranded as Love.Life Telehealth Lifestyle medical care available virtually across the U.S. and internationally
AUSTIN, TX. (March 21, 2023) – Love.Life, a health and wellness company leading the convergence of food, medicine, and wellness therapies, is pleased to announce the acquisition of Plant Based TeleHealth Inc., a nationwide telemedicine service focused on the prevention and reversal of chronic disease utilizing lifestyle medicine. The company has been rebranded as Love.Life Telehealth and will add to the robust suite of medical offerings that Love.Life will feature in its physical locations.
“Love.Life is about making lasting health and vitality achievable, and acquiring Plant Based TeleHealth accelerates our ability to help more people without geographic limitations,” said John Mackey, Love.Life’s CEO and co-founder and co-founder of Whole Foods Market. “Appointments are available now, and we’re excited to offer telehealth services as part of the comprehensive medical offering available in our physical locations, which will begin opening in 2024.”
Using secure video conferencing and patient portal technologies, Love.Life Telehealth provides virtual medical care for patients who are focused on optimal wellness or have chronic disease and other medical conditions including, but not limited to diabetes, high blood pressure, high cholesterol, heart disease, obesity, autoimmune diseases, inflammation, and digestive issues. These conditions and overall wellness needs are addressed through lifestyle medicine—the powerful, evidence-based practice of promoting healthy behaviors and lifestyle modification, including a whole food, plant-based diet.
Patients can sign up for 30- and 60-minute appointments using the online portal at https://love.life/telehealth/for $175 and $350. In addition to licensed physicians practicing in all 50 states and Washington D.C., the current international patient reach spans 27 countries.
As part of the acquisition, co-founder and former CEO of Plant Based TeleHealth, Anthony Masiello, has joined the executive leadership team of Love.Life, which includes Mackey and multiple former Whole Foods Market leaders.
“Plant Based TeleHealth and Love.Life are both mission-based companies, and we’re thrilled to be part of an integrated health solution that aspires to move beyond medical care that simply treats symptoms and manages disease with medications,” said Masiello. “Whether you’re someone seeking overall wellness, preventative care, or a better path for treating existing conditions, our physicians make achieving personal health goals attainable by looking at the total health of an individual, addressing root cause of disease, and creating an environment where the body can heal.”
To sign up to receive more news about Love.Life in the future, visit: http://www.love.life.
Love.Life is an integrated health and wellness solution that makes lasting health and vitality attainable. The company unites the power of nourishing food, holistic medical care, and precision wellness therapies to promote healing, optimization, vitality, and community. The company was co-founded in 2020 by Whole Foods Market co-founder and former CEO, John Mackey, Walter Robb, former co-CEO of Whole Foods, and Betsy Foster, a former executive of the grocer. For more information, visit www.love.life.